FEST is an annual music festival held in Chicago on DePaul University’s Lincoln Park campus. Aiming to be an unforgettable end of the year celebration with a lineup of student bands culminating with star studded opening and headlining performers.
I was tasked with developing a creative direction for the long anticipated return of the festival in 2022. With a strengthened wordmark paired with a new vibrant color palette, bold patterns, and striking typography that cultivates excitement and anticipation.
• Art Direction • Brand Strategy • Visual Identity •